AMP — Action Media Production
Client: Bank of Jordan
Doc: Storyboard / Shooting Board

Mihnati. First Step

مهنتي — خطوتي الأولى · سلسلة ٥ أفلام قصيرة
Series5 × Student Films
Runtime~75s each
Masters16:9 + 9:16 cutdown
LanguageArabic VO / EN subs
VersionV1.1 — Sketch frames in
Date13 Jul 2026

Series Concept

One intern, one department, one first step. Each film follows a real Mihnati student from campus (or classroom) into the working floor of Bank of Jordan — documentary in tone, first-person in voice. No scripts read at camera; VO drawn from interview, cut against real work b-roll.

Structure — All 5 Films

Six beats: Cold-open hook → Meet the student → Inside the department → Mentor moment → What changed → Series outro & CTA. Identical skeleton, different world per department — the repetition builds the series identity.

Visual Language

Handheld with intent; natural light on campus, clean practical light in-branch. Match-cut transition from student's world into BOJ in every film (beat 2). Name supers in bilingual lockup. BOJ red as the single accent in graphics.

Casting Note

Names below are placeholders pending BOJ's confirmed intern list. Departments chosen to span the program's range: Marketing, IT, Data, Digital Banking, HR — including one high-school intern (Grade 12) per program eligibility.